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Discover more about the Personalised nutrition summit from our expert speakers through white papers previewing their session, podcasts, and interviews explaining what they are most looking forward to about the conference as well as the main takeaways from their session.
Which takeaway of your presentation are you most excited to share with our delegates?
That although there is certainly improvement that can be made in advancing the fundamental science that supports personalized nutrition, especially around the microbiome, the crucial barrier to growth is on the business model front. Companies will have to find ways to remove cost off the consumer, perhaps through reimbursable programs via employers or insurers, to gain adoption by the masses. This requires the formation of an ecosystem, rather than driven by a single entity.
What are the biggest trends you are foreseeing within your summit?
A shift in product value proposition from optimization to prevention. In other words, instead of targeting people who are already “fit” and want to be “fitter,” addressing those that are at-risk of disease. Healthcare costs are becoming unsustainable and nutritional interventions need to play a role in keeping disease at bay. This is particularly important in APAC given the rise of the “superaging” demographic.